Insights & Updates
Guides, tips, and strategies to get the most out of GoGiftCards.
Guides, tips, and strategies to get the most out of GoGiftCards.

Mother's Day gift card spending is projected at $3.5B. Here's how Shopify merchants can capture their share with scheduling, personalization, and smart timing.

Shoppers are asking ChatGPT and Gemini what to buy. Gift cards are the top answer — here's why that matters for Shopify merchants.

From AI-generated designs to predictive gifting, these 5 trends are reshaping how Shopify merchants personalize digital gift cards.

Data-driven analysis of 236 Shopify gift card apps — installs, pricing, features, and gaps. See where the market is heading in 2026.
A quick-start guide to installing, configuring, and launching GoGiftCards on your Shopify store.

Learn how to protect your Shopify store from gift card fraud with multi-layered risk scoring, approval queues, and rate limiting.

The B2B gift card market is projected to hit $629B by 2031. Learn how Shopify merchants can capture corporate gifting revenue.

Learn how scheduled gift card delivery turns birthdays, holidays, and anniversaries into revenue. Tactical guide for Shopify merchants.

61% of gift card recipients spend beyond their card value. Learn the psychology behind overspend and 5 strategies to maximize it.